Archive for May, 2010

Mobile Pay Per Call and Click to Call Advertising

Friday, 14 May, 2010

Earlier this year Google launched pay per call advertising on mobile and the mobile ad network admob (now owned by Google) has been offering it as an option since 2008.
However, to date, Pay Per Call mobile has not really taken off.  Many advertisers complained of a very low ratio between…

Mobile Marketing Association Mobile Affiliate Marketing Guidelines

Sunday, 9 May, 2010

The mobile marketing association has just released its new set of guidelines – hat tip to the Amnavigator blog for noting this.  From the MMA Release:
“The Mobile Marketing Association (MMA) (www.mmaglobal.com) today released the latest version of its U.S. Consumer Best Practices (CBP) Guidelines for Cross-Carrier Mobile Content Services. The…

Carnival of the Mobilists 223

Sunday, 9 May, 2010

Roll up Roll up for the Carnival of the Mobiliststs touching down here at Mobyaffiliates – the no.1 place for making money on mobile. We’ve got a nice set of quality posts this week so have a read and keep up to date with the best of the mobile blogosphere.
Mobile Advertising
First…

iphone affiliate network apprupt gets more moolah

Friday, 7 May, 2010

Our friends over at Apprupt have emailed to say that they’ve raised investment from the mighty T Mobile.  Great news for the mobile affiliate industry with major players now spotting potential in the market.  Apprupt run an affiliate network based on iphone application link exchanges and white label app stores….

Carnival of the Mobilists at Volker on Mobile

Tuesday, 4 May, 2010

The week’s best mobile blogging, including our post on mobile affiliate networks is over at Volker on Mobile this week.  Volker Hirsch has a collection of great posts including Msearchgroove on Appstore marketing and news of the excellent Mobile 2.0 Conference in Barcelona so go check it out.