Author: Artyom Dogtiev

Meet Black6Adv Team At The European Summit Barcelona 2017

It’s that time of the year again – we are going to attend The European Summit Barcelona – one of the greatest event in Europe that gathers thousands of professionals coming from every sector of the online entertainment industry, e-commerce, financials, gaming, gambling, dating, forex, binary options, health, nutraceuticals and many others… This 4 days event, from the 4th to the 7th March, helps professionals to find new business opportunities and start potential partnerships in a relaxing and stimulating venue. Sitges is a great place to make this possible. The weather and the beach create a perfect natural context to discuss new cooperations. During the event we will present our state of the art advertising platform, which is capable to ease mobile traffic exchange and that

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Admost Mediation Router Helps Online Head Ball App Fulfill Its Monetization Potential

Online Head Ball is a multiplayer football game, played by +10 million players from all around the world. The players can play 1-1 live matches with their friends and other players in single and seasonal matches and tournaments. The monetization strategy of the game is in-app purchases and programmatic mobile advertising. On programmatic mobile side, players may watch videos and get offers through offerwall to gain extra coins and items in the game. And there is also, interstitials between the matches and pop-up native placements. Ad Types: Offerwall, Rewarded Video, Interstitial, Native Main GEO: TR, EUROPE, CIS, LATAM Online Head Ball iOS game Challenge The traffic spreads to many countries and it’s a challenging process to optimize each ad requests in terms of eCPM and

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Introducing In-text Ads For Mobile: Advertising With Better User Experience

Blogs and mobile websites that have a lot of textual content often face the problem of traffic monetization. Placing images, text, and ads on a small screen is a challenge. Site owners need to find a way to benefit from the content while not disrupting user interaction with content, or driving them away with irrelevant information. The audience reacts better to ads that blend naturally into the environment, fit the context of the website and provide additional value to users. This type of advertisement helps to avoid user frustration and abandonment — common reactions to overly intrusive ads. There is a solution for text monetization which has been successfully functioning on desktop for about 15 years — in-text ads. And yet, this format is quite

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Mobupps Enters The Top Of Mobile Advertising Index By TUNE

The Mobile Advertising Index allows you to quickly discover and evaluate the best advertising partners of the moment, so you can optimize return on ad spend and scale your target audience. The tool will enable you to filter advertising partner performance across 20 criteria ranging from device type, geolocation, payout structure, and more. Get instant results for over 1000 ad networks and publishers. TUNE Mobile Advertising Index Filters According to this rating, Mobupps company entered to the TOP of 10 worldwide ad networks by the number of clients working with it, as well top 25 by volume of traffic. Mobupps took a strong position in the next markets: Top 10 in Asia Top 10 in East Europe Top 9 in Europe Tomchin Yaron CEO of Mobupps

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Top Affiliate Networks 2017

An affiliate network helps publishers to monetize their inventory by providing a variety of options, as well as all necessary tools for running campaigns (tracking links, creatives etc.). For advertisers, affiliate network services and benefits include payment processing, ad tracking technology, ad campaign reporting tools, as well as access to a vast database of publishers.  Affiliate networks work on a CPA (Cost per Action) based model which means that they can effectively deliver a 100% fill rate for publishers.  Some publishers, known as ‘affiliates’ or ‘media buyers’ will create or buy traffic using advertising specifically to promote campaigns from a network (rather than just to monetise existing inventory). According to Wikipedia the definition of an affiliate network is: “an intermediary between publishers (affiliates) and merchant affiliate programs” Since the late

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7 Key Tips for Beating Your Mobile Competition

epom mobile market key trends

Smartphones have become an integral part of our everyday lives. New types of devices and technologies are introduced each year and they’re really changing the game for e-commerce. We’ve compiled a list of 7 most important mobile marketing tips to stay ahead of the competition in 2017. But first, let’s take a look at some interesting stats. Key Trends in Mobile (Facts and Figures) The overall number of mobile users is expected to reach nearly 5 billion in 2017 Source: Statista The number of app downloads will reach 268 million. Those downloads will total in $77 billion in business revenue  Source: Statista Apple and Samsung are the most popular mobile device vendors. The former has the largest market share in Japan, Australia, USA, Canada and

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50+ Mobile Advertising Companies To Meet at Mobile World Congress 2017 [SPREADSHEET]

On February 27th Barcelona, Spain will greet hundreds and hundreds mobile advertising professionals from all corners of the world at Mobile World Congress 2017. The next 4 days will be fully packed with keynotes, sessions and countless number of personal face-to-face meetings.  The mobile advertising community is always well represented at the event as the key mobile ad and app marketing players come to buy and sell installs and traffic, meet with clients and socialise at the many parties and drinks events. We want to help you to make the most of your visit and did a heavy lifting of gathering contact information about all mobile advertising companies that will be there for you to meet with. It’s been proven many times that to have

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The Game of App Installs – What Country To Bet On In 2017

When considering the next step of business development, you’ve probably already thought of developing a mobile app for iOS or Android, or probably both. Whatever the case is, you might have also wondered what region or continent you’d want to start from once your app has been developed. Consider this article as the go-to-for-infographics, most relevant statistics based on reputable reports from 2016 and professional predictions for 2017. The mobile market in general has seen a lot of changes since its dawn, but what awaits app publishers and mobile users in the coming year is rather impressive. “China, USA and India now contribute to half of the global smartphone shipments”, – announced Counterpoint in its press release. If the following statement answers the main question

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8 Reasons to Increase Your Product Profits or Monetize Inventory with Mobusi

mobusi mobile advertising is a leading advertising company with a mobile-first and performance mind-set.  As one of the most valued mobile agencies worldwide, we’re able to help increase the volume of qualified users for any app on the market.  We’re also able to monetize the current audience with the best results and innovative formats. What have we got to offer? Advertising: We explore all realms! We offer video, both CPI and branding, all ad formats, including playable ads and In-App advertising.  You name it, we do it! Targets: We pride ourselves on hitting KPIs hard, optimizing every source to ensure the best results for our clients. Branding: We’re able to run campaigns for brands through SunMedia, who is responsible for Video and Branding at mobusi. 

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Kimia Goes to Mobile World Congress 2017 in Barcelona

This is that time of a year when Barcelona becomes the hottest place for all mobile – on February 27th the city will greet hundreds of mobile industry professionals from all over the world to become part of the Mobile World Congress 2017. Kimia team will have a booth H10, check out the map of the venue below to see where you’ll be able to find them and talk. You can win 2 passes to the Mobile World Congress by following these 3 easy steps: Follow Kimia on Facebook, LinkedIn and Twitter Share any article from http://mindtheroi.com Tag your post with #MindTheROI, #MWC17 And you are practically a winner! PS. If you’re curious to know how Kimia manages to make 1 of 30 affiliates they work with a millionaire,

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