Mobyaffiliates

Earlier this year Google launched pay per call advertising on mobile and the mobile ad network admob (now owned by Google) has been offering it as an option since 2008.
However, to date, Pay Per Call mobile has not really taken off.  Many advertisers complained of a very low ratio between…

The mobile marketing association has just released its new set of guidelines – hat tip to the Amnavigator blog for noting this.  From the MMA Release:
“The Mobile Marketing Association (MMA) (www.mmaglobal.com) today released the latest version of its U.S. Consumer Best Practices (CBP) Guidelines for Cross-Carrier Mobile Content Services. The…

Roll up Roll up for the Carnival of the Mobiliststs touching down here at Mobyaffiliates – the no.1 place for making money on mobile. We’ve got a nice set of quality posts this week so have a read and keep up to date with the best of the mobile blogosphere.
Mobile Advertising
First…

Our friends over at Apprupt have emailed to say that they’ve raised investment from the mighty T Mobile.  Great news for the mobile affiliate industry with major players now spotting potential in the market.  Apprupt run an affiliate network based on iphone application link exchanges and white label app stores….

The week’s best mobile blogging, including our post on mobile affiliate networks is over at Volker on Mobile this week.  Volker Hirsch has a collection of great posts including Msearchgroove on Appstore marketing and news of the excellent Mobile 2.0 Conference in Barcelona so go check it out.

Affiliate marketing on mobile is a relatively new development, online, affiliate marketing is a huge business generating billions in revenue.  Historically, mobile advertising has focused on CPC or CPM based advertising – mobile affiliate marketing pays on the basis of CPA or Pay Per lead.    This can be very…

Another Carnival of the Mobilists over at Mobienthusiast this week.  Holly has done a great job reviewing all the latest and greatest mobile posts so go check it out.

This is an article which will be out soon in igaming magazine – publishing here as they don’t have a digital service.  It basically looks at what the opportunities are in mobile marketing for the online casino and gaming sector.
Mobile marketing for the online casino industry – iphone, ipad or…

Following last week’s post on using PPC mobile ad networks like admob for mobile affiliate marketing here’s an update – showing how using targeting can increase your conversions. The table below shows the results from changing targeting on PPC traffic from aiming at smartphones in general (iphone, android etc)…

This week’s Carnival of the Mobilists is over at http://arjw.wordpress.com/2010/04/12/carnival-of-the-mobilists-219/
There’s three sets of posts with great mobile blogging from the likes of msearchgroove and more so go check it out

Ok so a lot of people are getting interested in mobile affiliate marketing and whether there is a PPC arbitrage model yet on mobile.  Can you take traffic from a pay per click mobile advertising network such as admob or inmobi and drive it to a CPA-based mobile affiliate program…

Carl Martin over at Mobsessed is hosting this week’s Carnival of the Mobilists and included a mobyaffiliates post on mobile app affiliate marketing.   Carl’s done a great job of reviewing all the various post and there’s plenty of good stuff in there so head on over for the best…

If you are an app developer then cutting through the noise is becoming increasingly difficult, with 100,000s of apps out there and increasingly well organized competition from some big emerging players with multiple apps in the store.  There are a range of different ways you can promote your application including…

This just hit the mobile monday mailing list
For all you developers / marketeers who’ve traditionally promoted iPhone apps by ad networks on a CPC basis Offerpal bring to the UK a new way to distribute (and monetise) your app.
Offerpal Media is the leader in distribution services for applications on the…

The Carnival of the Mobilists 217 is out at Indigo120 featuring a Mobyaffilliates post on iphone and affilate marketing. There’s a lot of other good posts this week so go check it out.

The dominant business models for app developers at present are user payments or display advertising, however, affiliate marketing could be a new and potentially much more lucrative way of monetising many apps.
User-payment driven models can be very lucrative for hit applications, especially games.  Howevever, there is increasing that application prices…

Rob Smith from blueleaf digital posted up on the excellent Carsonified blog a post on “5 Important E-Commerce Themes for 2010″.  The third theme was “Mobile” and Rob says:
“I know, it’s been coming for years. However it’s widely believed that smart-phone adoption will reach a critical mass in the next…

One of the most difficult issues in mobile is promoting your mobile site or application.  Mobile search is still not very effective and appstores are increasingly saturated.  So what’s an independent publisher or developer to do?  Well, historically a key traffic driver for independent sites and apps has been link…

In the emerging world of mobile affiliate marketing one company stands out at the moment and that’s mobpartner.   They have pioneered affiliate marketing on mobile and have built up a massive base of mobile afffiliates and a good range of different programs from various different merchants.  They have also spent…

Welcome to the Carnival of the Mobilists touching down here at Mobyaffiliates. Last week Mobithinking hosted a very successful Carnival after having had to call for more posts during the weekend. We’re already seeing the benefit of their rallying call with a nice group of posts this week…

Offerpal runs an affiliate and lead generation network that mainly operates on facebook games and the like – linking developers with monetisation via affiliate programs, virtual goods and so on.  They have also moved into mobile with an offering to help iphone developers monetise their apps and sites through affiliate…

This week the Mobyaffiliates post on Mobile Affiliate Marketing was featured in the Carnival of the Mobilists over at Mobithinking.  The Carnival of the Mobilists is a weekly collection of the best blogging about mobile where you can find new and interesting mobile articles and blogs covering mobile advertising, mobile…

News just in from Peter Glaeser over at Sponsormob – a CPA network focused on mobile – they have just launched a new affiliate tool for tracking conversions on iphone apps.  In other words, they  enable iPhone app publishers to promote their downloads on a CPA basis.  Sponsormob gets paid…

This article was recently published in the igaming business magazine – the leading casino business and affiliate marketing publication.

2009 – ‘The Year of Mobile’
2009 has been the year the mobile internet took off, with the game-changing success of the iphone driving forward the entire market.   Mobile handsets have…

Dennis over at Wap Review is hosting this month’s carnival of the mobilists and he’s featured the mobyaffiliates Mobile Affiliate Marketing Opportunities Presentation.   The Carnival is a roundup of the week’s best mobile-related blogging and this week features some great posts on the ipad, appstores and more.

Mobile Internet Affiliate Marketing Opportunities #LAC Presentation
As promised here’s the presentation I gave at the London Affiliate Conference today – if you’re interested in talking more email james AT mobyaffiliates or reach out on twitter.com/mobyaffiliates
Mobile Internet Affiliate Marketing
View more presentations from mobyaffiliates.

There’s a decent article over at the aceaffiliates.com site which
“Mobile affiliate marketing: Get Ready for a Revolution”
This article makes the case the mobile is going to be a key channel for affiliate marketing.
“Affiliate marketing through mobile phones is going to be huge soon.  Because, to make a long story…

Simon over at welovemobile did a great post on mobile affiliate marketing a while back that’s it’s well worth pointing out again.
“Internet affiliate marketing is a massive multi-billion dollar industry, from bedroom set-ups to multinationals, huge amounts of internet transactions are being facilitated through affiliate networks. Earlier this year, NMA…

I found this article by Online Revenue News with some interesting “thoughts and speculation on mobile internet affiliate marketing. The author CT Moore points out that mobile affiliate marketing might be completely different from affiliate marketing on the PC web and much more based around real world interactions:
“Through technologies such…

Geno Prussakov is another affiliate marketing blogger to notice the potential of the mobile internet for affiliate marketers.  He says:
It seems that mobile is both one of the less crowded affiliate marketing arenas, yet one of the fastest developing ones out there. The total number of mobile Internet users in…

The affiliate marketer Missyward is predicting that 2010 will be the year where mobile affiliate marketing hits the big time. She says,
“with the popularity of smartphones increasing (along with download speeds), I believe 2010 may finally be the year where mobile marketing takes off and affiliate marketers really leverage this…

The mobile web affliliate network pioneers mobpartner have just announced the launch of a new API for integrating with their offers. Previously affiliates had to manually add in specific offers to their sites.   With the new API you can create a “pool” of mobile affiliate offers which will be automatically…

If you’re interested in learning more about affiliate marketing on mobile and iphone then come along to the London Affiliate Conference.
You can catch mobyaffiliates in the 11.45 am slot on Saturday 28th January talking about the following:
The Mobile Platform: Affiliate Opportunities

2009 has been the year that mobile internet took off, with…

Hello and welcome to the mobyaffiliates blog.  We’ll be covering everything relating to mobile affiliate marketing ranging from news, hints and tips, interviews with successful mobile affiliate marketers and information about this fast-growing area of the digital market.
We’ll also be pointing you at the new mobile affiliate networks and mobile…