Applause 2017 Returns to Spain for its 2nd Edition

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Applause, the 1st International Congress of Mobile Growth and App Marketing in Spain, returns next Saturday May 27 to Barcelona and celebrates its 2nd edition in one of the most emblematic places of the city: W Barcelona.

2016 has been a key year that consolidated the growth of the App Marketing market and it looks like it will continue growing during 2017. The main app metrics have been increased during last year in: number of downloads (+ 15% ), app stores revenues (+ 40%) or in-app time (+ 25%) (Source: App Annie).

Following last year’s success, Applause is back with a new exclusive edition for App Marketing professionals who want to increase their knowledge and network with the top national and international mobile growth experts.

The congress will be held at W Barcelona and will be an intensive event where experts from leading companies will explain strategies, new trends on marketing of mobile applications and success stories. This year Applause will cover topics such as App Store Optimization (ASO), Google App Indexing, Mobile Analytics, Dynamic Facebook Ads, Apple Search Ads and many more.

Besides the 10 conferences, Applause will have mobile experts in two panel discussions, one focused on ASO and the other one focused on App Marketing.

Among our speakers, we have the pleasure of having: Álvaro Gómez (Google), Thierry Guiot (App Annie), Antonio Calero (AdEspresso), Thomas Petit (8fit), Eric Seufert (Mobile Dev Memo), Marta Mateu (Facebook), Moritz Daan (Phiture), Peggy Ann Salz (MobileGroove), Guy Uziely (Appsflyer), Claire O’Reagan (Swrve), Gessica Bicego (Blinkist), Roberto Sbrolla (Infojobs), Daniel Peris (TheTool), Caroline Ragot (Infojobs), Carmen Ríos (Geenapp) and many more to be announced in the next days.

Registrations are now open for all App Marketing professionals interested in attending. Bookings can be made with three options: Super Early Bird ticket (before 31st March, 199€), Early Bird ticket (before 30th April, 299€) and Normal Ticket (before 27th May, 399€).

All event information can be found on the official website.