Glispa, the digital marketing and mobile advertising firm, recently announced the expansion of its team following on from the news of Market Tech Holding’s acquisition of a majority shareholding in the company. Glipsa previously announced plans to invest in top adtech talent and technologies to increase its presence in the mobile market and the new hires appear to be the first example of this strategy.
Glispa is joined by:
Nicole DeMeo, who has previously worked with some of the top Fortune 500 firms (e.g. Apple, Accenture), joins Glispa at their headquarters in San Francisco as their new Chief Marketing Officer. She moderates discussions at the upcoming International Games Week Berlin 2015 from 21. April – 26. April 2015.
As their new Director of Media Services, Samantha Turner, offers solid knowledge of mobile advertising. She has previously held positions at Amobee and M&C Saatchi Mobile and has dealt with clients including Microsoft, The Wall Street Journal and Zoopla.
Lichi Wu will assume the role of Senior Director of Business Development for Glispa’s gNative division. For the past 10 years, his particular focus has been on the APAC markets.
Before she joined Glispa as their new Associate Director of Marketing and Communications, Melissa Bohlsen led the marketing and communications team at BIG Social Media GmbH.
Ashwin Shekhar, who previously worked for InMobi as their sales and key account manager, is Glispa’s new Associate Director Business Development.
With one billion active mobile users, the company serves over 400 billion ad impressions monthly, maintaining its international reach.