Growmobile adds new features to its platform to help reduce churn and increase spend

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Growmobile, one of the two mobile marketing arms of media company Perion, has done some growing of its own. The company has unveiled a new look website, and with it the beta launch of a new set of unified engagement features in its platform.

Designed for mobile CRM managers, Growmobile says the platform is all about reducing churn, and launch improved campaigns that better reflect overall objectives, that increase spend and conversions.

Shai Gottesdiener, general manager at Growmobile, said:

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“Because churn can be as big a challenge as acquiring users, we made it a priority to ensure that our clients have the ability to acquire as well as retain their users. Now, in addition to enabling our clients to advertise on all major traffic sources, we will provide them with the tools to keep the users they’ve invested time and money to acquire.”

Growmobile’s new unified platform is revealed alongside a new look website and logo

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The new features are tied into Growmobile’s user acquisition and social advertising platform, and is made to simplify mobile marketing for app developers. The new, unified look and platform has all the tools to build a, “comprehensive mobile marketing solution,” according to Gottesdiener.

More information on how to sign-up with Growmobile can be found on its website here.