Learn ASO And Get 20% Off Applause, The App Marketing Congress


Applause is the leading event for App Marketing professionals which will be held on the 28th May 2016 at the W Hotel Barcelona. The event has ​three goals:

  1. To bring together professionals from the App Marketing industry
  2. To learn from mobile experts and share experience/advice/tips
  3. To enjoy networking with all the attendees and speakers

In Spain there are more than 27.7 millions active users who download everyday 3.8 millions of apps (Source: The App Date). A growing number of people join the mobile industry and develop apps. The problem is they have no idea about how to acquire users, how to maintain them or how to generate business.

Applause will have the participation of mobile marketing professionals with a long career and a large expertise, who will share interesting data, will reveal their own company strategies and will show how take advantage to several App Marketing Tools. Confirmed speakers include: Víctor Momparler (w​azypark​ ), Caroline Ragot and Dominique Cerri (I​nfojobs​ ) plus many more.


The main subjects to be discussed at Applause will be:

  • Mobile Business KPIs
  • User acquisition
  • App Indexing
  • Mobile attribution
  • Social Ads optimization
  • User retention
  • Reviews & Ratings
  • The relationship between organic and non organic downloads
  • TheTool.io will also be presented as the first performance­ based ASO tool

To conclude the event, a cocktail/dinner will be held at the magnificent terrace of the W Hotel, followed by a happy hour​ where networking will be the star of the night. Registration for the event is now open​ for all App Marketing professionals interested in attending. Booking for Super Early Bird Ticket (299€) is already open.

You can get a 20% discount for the event with this exclusive code: ‘sokomedia20’. To get the discount click here and enter the code at the checkout.