Mobidea launches Performance Fallback, game-changing feature for Mobile eCPM


Mobidea is a Programmatic Affiliate network for Media Buyers and Webmasters. Don’t waste money testing campaigns, advertise only top campaigns that were carefully benchmarked with millions of visits daily! If you have no time to be on top of every offer let our Smart Link auto-optimize your traffic.

Risk-free revenues with MOBIDEA

This year, MOBIDEA launched a new exclusive tool that is already changing the way Media Buyers and Webmasters optimize their traffic, making sure that those profits get fatter: the Performance Fallback.

What’s this?

Let us explain. It’s really simple! This new tool allows you to select the eCPM that MOBIDEA needs to beat; otherwise the traffic will be redirected to the fallback URL of your choice (e.g.: another performance network).

For example, you have a segment with the “ABC network” that generates an average eCPM of €10. You want to try MOBIDEA to see if you can make more gold. That’s a smart idea! In this case, though, you don’t risk losing that cool money you’re making right now!

Makes sense, doesn’t it?

Let’s set up a Performance Fallback for your Smart Link® and configure it with a minimum eCPM of €10. The Smart Link® will only send traffic to MOBIDEA offers for the segments in which MOBIDEA beats €10 eCPM (using the global data from this network. It will also send the traffic of the other segments to the fallback URL you have set, in which MOBIDEA does not beat the €10 eCPM.

It’s easy and it’s going to make you earn more cash!

Exactly: there is absolutely no risk on working with and testing Mobidea!

To find where you can configure a Performance Fallback, access the page that lists the Smart Links® on your account, and click on the ADVANCED button. Then, you just activate and configure this option. Simple!

The MOBIDEA Crew is available to help you make so much paper you’ll need to create your own bank!

Click here for a detailed explanation of this amazing feature.