Mobile ad network RevMob has announced the appointment of its new CEO, Pedro Jahara. Founded in 2011, RevMob provides a mobile ad platform for global publishers, advertisers and developers. Pedro was previously RevMob’s Chief Marketing Officer, but now he’ll focus on upgrading the ad network with better servers and enhanced software functionalities, along with improving the overall customer service.
Pedro had this to say on his appointment:
“RevMob is a company founded by a developer, and we want to maintain this developer side in our DNA. We believed that only with a team of extraordinary people could we develop cutting-edge technology that would significantly increase our value to the market. These major investments will allow us to continue to deliver even higher eCPMs, highly responsive service and support, and exceptional results for publishers and developers around the world. Stay tuned, there are more good things to come.”
The start of this technological upgrade could be seen when RevMob released a new SDK featuring Rich Media capabilities for iOS and Android devices earlier this month. As the mobile ad market becomes increasingly sophisticated and competitive, innovation is going to become more and more important, so Pedro will certainly be busy maintaining momentum at RevMob.
For more information check out RevMob on their site here.