StartApp joins TUNE Certified Partner Program to ensure mobile advertising campaigns match best practices
StartApp, the mobile marketing and data platform, is joining the TUNE Certified Partner Program, which consists of a group of 25 mobile marketing and advertising companies that support and aim to drive mobile marketing best practices to benefit mobile marketers globally.
StartApp joins TUNE Certified Partner Program
Gabi Cohen, Vice President of Marketing, StartApp, says:
“We are incredibly proud to be a part of the TUNE Certified Partner Program. TUNE has been consistently recognized as one of the strongest and influential players in mobile advertising and marketing. To have them review and recognize StartApp as a certified partner is a big opportunity for us, and we look forward to working with them to improve and standardize mobile marketing for current and potential clients.”
The TUNE Certified Partner Program was established in July 2015 and was among the industry’s first programmes to offer best practices for mobile advertisers and marketers to deliver a better mobile experience for consumers.
Partners that join the programme need to agree and adhere to a set of requirements and industry best practices to remain on the programme. Such requirements include data and cost transparency, consistent client experiences and the ability to adapt to new industry practices and standards.
Cameron Stewart, General Manager, TUNE, adds:
“Startapp has always been committed to helping marketers understand their mobile campaign performance through accurate measurement and attribution, they have a strong list of clients they work with. We’re thrilled to add Startapp to our exclusive roster of reputable TUNE Certified Partners that marketers can trust to deliver a seamless mobile advertising solution.”