It’s very well known fact that whenever you put some of the greatest minds in the same room, you’ll probably end up getting something great. And that was the case with the first App Promotion summit, which was held in London on July 11. Some of the greatest minds in the mobile app marketing industry shared their thoughts and some real pearls of wisdom to a packed full hall of developers, entrepreneurs and marketing professionals. So, if you wanted to learn about how to become the next Instagram, Angrybirds or Flipflop, the App Promotion Summit was the place to be.
The Summit’s aim was to connect the developers and startups who need to promote apps with the new generation of marketing platforms who can help them.
We had the privilege to host qualified speakers like Richard Pidgeon (Distimo), Stefan Bielau (SB Consulting), Ouriel Ohayon (Appsfire), Renate Nyborg (Edelman), Peggy Ann Salz (MobileGroove), Meaghan Fitzgerald (23Snaps) and many more gave presentations, hints and tips. They spoke about app discovery and tracking, mobile advertising and media buying, internationalization strategies cross promotion and much more.
George Osborn did a great job describing what really happened there, saying that he would love to attend this kind of conference every year.
A lot of people, who attended the Summit took it to Twitter to share their thoughts.
The “Oscars” go to our favourite tweets:
— AppLift (@applift) July 11, 2013
Key takeaway from the app summit. Developers still obsessed by downloads vs users/ by top ranks vs healthy ongoing growth. Needs to change
— Ouriel Ohayon (@OurielOhayon) July 11, 2013
AppStore optimization gives you up to 20% organic uplift but fails to give you top 10 rankings #APS2013
— Christian Dankl (@cdankl) July 11, 2013
— Stefan Bielau (@StefanBielau) July 11, 2013
— Giacomo Balli (@BigBalli) July 11, 2013
— Marie Debreux (@MarieOulala) July 11, 2013
We are pleased that many people got priceless experience from the event.
1st app promotion summit is smash hit http://t.co/ChlRgVvADH GoMo News
— aoll (@sonuise) July 12, 2013
Excellent networking and venue at APS2013
— Dr. Will Whittow (@WillWhittow) July 13, 2013
Really impressed with the quality of #APS2013 in London today – great panel on App Stores ongoing
— Andy Carvell (@andy_carvell) July 11, 2013
Great day at #APS2013 really good to finally attend a conference where content and ideas flow!
— Daniel Barnes (@DanBarnes86) July 11, 2013
— Infobip (@Infobip) July 19, 2013
— Meaghan Fitzgerald (@MegFitz) July 11, 2013
— Charlie (@CharlieEdmunds) July 11, 2013
Special thanks to our lovely guests @AppLift, @guidecentral, @Fiksu, @getjampp, @tyntec and @apptamin for their encouraging tweets.
#APS2013 Twitter stats
Most mentioned people were those who were actively participating on the event and those who shared valuable insights and findings from their Twitter accounts.
Find all the tweets in chronological order on our Eventifier page