Verve rolls out mobile ad platform for SMBs
Location-based mobile marketing firm, Verve, recently announced the launch of its new white label self-service platform that lets large marketers deliver tailored mobile ad campaigns using Verve’s audience targeting, location context and advanced analysis tools.
Verve powers self-service platform for local marketing solutions providers
Nada Stirratt, CEO, Verve, says:
“Small and medium-sized businesses are the backbone of the U.S. economy and spend $50B on local media each year. Through the power of our new platform, Verve is helping SMBs get the most out of their precious marketing dollars, executing seamless location-based mobile marketing campaigns.”
The solution aims to solve a marketing challenge that many SMBs are facing today when they need to stretch budgets in order to cover various marketing strategies to reach the right audiences. The new white label solution from Verve helps businesses to compete locally by serving location-based mobile ads.
“We all know consumers spend an exorbitant amount of time on their devices. Businesses strive to reach them in these crucial moments when in proximity and buying intent is high. Our new platform lets SMBs everywhere scale their mobile initiatives and compete with even the biggest players for in-the-moment decisions.”