Adelphic Mobile

Actionable mobile advertising & marketing

Adelphic Mobile is a unique mobile advertising platform that enables the efficient buying and selling of targeted mobile media. Adelphic incorporates ‘poly-dimensional targeting technology’ to combine mobile, contextual and demographic data with behavioural segmentation to create what it terms as the Adephic a-tag. The a-tag can be used to scale retargeting opportunities and measure performance ROI across mobile advertising. Adelphic works with advertisers and publishers seeking to monetize alike.

Adelphic has also released two specific mobile marketing solutions – AudienceCube and the Predictive Data Platform (PDP). Using AudienceCube, advertisers can leverage data to find the best performing audience segments and then optimise campaigns accordingly in real-time. The PDP is a tool to engage mobile audiences at scale, and as such provides advertisers with flexible ways to run mobile campaigns and also enables developers/publishers to enhance the value of their inventory with in-house and third party ad sales.

  • Unique a-tag to scale retargeting and measure performance ROI
  • Predictive Data Platform provides flexibility for campaigns with insights into key campaign variables
  • Monetize and increase value of app inventory with in-house and 3rd party ad sales

Adelphic Mobile Info

Platforms:Android, IOS, Mobile Web
Types:Mobile Ad Network, Mobile DSP
Models:CPC
Ad Formats:Banners, Rich Media
Key Markets:USA
Targeting:Custom
Trading Models:Self Service
Tracking:Custom

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Latest Tweets from Adelphic Mobile:

  • AdelphicMobile

    #Adelphic adds digital #OOH to its #programmatic cross-channel offerings via @xBarryLevine in @MarTechToday: https://t.co/T7rwr2O6cl

    Retweet Reply Favorite (about 5 days ago)
  • AdelphicMobile

    #Adelphic’s #programmatic #DOOH offering helps clients like @MDCPartners reach audiences in real-world moments:… https://t.co/ufgZPktmlQ

    Retweet Reply Favorite (about 10 days ago)
  • AdelphicMobile

    NEW in @AdAge: #Adelphic extends cross-channel #programmatic buying to #digital out-of-home: https://t.co/MTzWEhMeik #OOH

    Retweet Reply Favorite (about 12 days ago)
  • AdelphicMobile

    #Adelphic is wishing everyone a safe and happy 4th of July! https://t.co/OelH0PJ1Ge

    Retweet Reply Favorite (about 104 days ago)
  • AdelphicMobile

    NEW: #Adelphic launches Adelphic Deals, empowering clients with direct, #programmatic access to PMP inventory:… https://t.co/wWlXTqtaNh

    Retweet Reply Favorite (about 124 days ago)
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