AdMarvel is a mobile advertising optimization platform that enables developers and publishers to boost advertising revenue and achieve their business development goals. AdMarvel works with developers, ad networks and agencies to help them optimize their inventory and revenue. The company delivers publisher traffic to ad networks and agencies looking to place campaigns, and helps publishers sell their inventory directly.
Publishers and developers can utilize AdMarvel to make ad requests for their campaigns, which will then be directed to the most relevant ad network on the platform. AdMarvel is owned by Opera Software and works with ad networks such as AdMob, Millennial and AdModa, and publishers such as US Weekly and TigerBeat. The company is based in San Mateo, California.
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