Airpush is a push notification ad network, which claims to offer advertisers between 10-30  times the amount of revenue from adverts when compared to CPM. Airpush focuses on both advertisers and developers and offers sign up, push notification and icon adverts to the former on the Android OS.

Airpush was founded in Los Angeles in the USA and currently over 40,000 developers use their software. This is because they can earn  more and also as because it allows monetisation of 100 per cent of users and not just active users. These conversion rates are also ideal for advertisers and as the ad network has few virtual clicks and also offers real time analytics it has become very popular in this field also.

• Push notification, enables developers and advertisers to earn higher eCPMs due to optimisation to monetize inactive users
• Trigger sign-up ads anytime in app sessions
• Use Icon ads in parallel with other ad units to boost monetization and revenue