madvertise is European mobile ad network and publishing platform offering one of the widest reaches of mobile sites and apps throughout Germany, Austria and Switzerland. madvertise is essentially the premium mobile ad network in Germany with many of the leading apps and brands selling via their platform to the leading advertisers and agencies. Brought to the market by a team of mobile advertising experts, madvertise specializes in mobile banner ads and aims to reduce mobile advertising wastage with its quick and efficient set-up. Advertisers can use madvertise to set up and run CPC campaigns, and the platform provides monetization opportunities for iOS and Android developers.
On the advertising side of things, madvertise offers a set of ‘Performance’ products, which offer lower CPCs for wide-reach mobile ad campaigns with pin-point targeting capabilities. Advertisers can choose various solutions including ‘KatAPPult’ to run ads on free Apple apps, and ‘click-to-response-campaigns’, for more direct response style ads. For developers madvertise claims to offer payouts that are above typical market rates, with higher eCPMs and optimised fill rates.
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