Mobile Theory is a premium mobile ad network delivering campaigns across iPhone, Android and BlackBerry devices. It focuses exclusively on brand-building advertisers and premium publishers.

As a premium network, Mobile Theory works closely with developers, allowing them to benefit from advertisers that pay premium CPMs for brand-building media placements. Mobile Theory claims a reach of over 50 million mobile internet users and 1.5 billion impressions per month. The company is owned by Opera Software and based in New York City.

  • Supports standard banner ad formats and scales/reformats to fit individual device screens. Also supports rich media, video and full-page interstitials
  • 360 degree mobile platform available to developers/publishers to manage monetization, inventory and ad serving
  • Reach campaign-specific audiences and customise ad campaigns to ensure maximum engagement and efficiency

 

 

 

Mobile Theory Info

Platforms:Android, IOS, Mobile Web
Types:Mobile Ad Network
Models:CPC, CPM
Ad Formats:Banners, Interstitial, Rich Media, Video
Key Markets:United States
Targeting:Audience, Carrier, Device, Keyword, OS, Site
Trading Models:Premium
Tracking:Custom

Sorry, we don’t have these details yet. If you are a Mobile Theory representative, please get in touch to add additional information and contact options to your profile.

Mentions of Mobile Theory on the MobyAffiliates blog:
Latest Tweets from Mobile Theory:
  • mobiletheory

    A plea I made recently on Venture Beat to mobile advertisers, we can do better! https://t.co/uKv89XVRHn

    Retweet Reply Favorite (about 584 days ago)
  • mobiletheory

    Very excited to announce our new Add-to-DVR mobile ad unit! http://t.co/6BocBThYzu

    Retweet Reply Favorite (about 690 days ago)
  • mobiletheory

    A few thoughts on marketing around the World Cup: think mobile, act local. http://t.co/PMitMj0SOL

    Retweet Reply Favorite (about 815 days ago)
  • mobiletheory

    A few thoughts on b marketing around the World Cup: think mobile, act local. http://t.co/PMitMj0SOL

    Retweet Reply Favorite (about 815 days ago)
  • mobiletheory

    Mobile Theory is now fully integrated into @OMediaworks: http://t.co/UxKkZ9sDJH #fb

    Retweet Reply Favorite (about 927 days ago)

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