Mopub offers a three piece platform for mobile publishers, founded by app developers who appreciate the use of an open source SDK. The platform enables publishers/developers to choose between monetising between direct ads, ad networks or its real time bidding system. This provides unmatched transparency and enables full maximisation of advertising potential without sacrificing the user experience.
Mopub also offers substantial analytics and control and provides real time controls to monitor campaigns and maximise their revenue. The platform can also be used to run cross promotions on apps to share impressions, clicks and installs to drive traffic from one app to the other. It works on all HTML browsers and supports any size of ad on screens, phones or tablets.
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Our latest Partner Spotlight: @Match's James Peng talks data & more. https://t.co/DgPCtZEm5P(about 5 days ago)
RT @akaiser: .@mopub MoBros are having a strong #Movember! A couple of more days to contribute to this great cause here: https://t.co/9FHS1…(about 5 days ago)
Don't miss MoPub's Head of Analytics Kira Roytburg, speaking at 2:00pm today! https://t.co/SMRYEbiidI https://t.co/rJXdlgiSCT(about 5 days ago)
Diversifying is key for demand partners this holiday season. https://t.co/pDtluPs6EI(about 6 days ago)
RT @MediaPost: .@ZenithMedia report says programmatic adv will grow 31% in 2017, faster than other digital channels https://t.co/rZBAAcLCr6…(about 6 days ago)
mopub is a great hosted ad server solution - loads of features, control, great connection with the exchanges. These guys really did change the mobile ad server model on mobile with something really cool and developer friendly.