PocketMath is a pure self-service mobile DSP offering real-time bidding. The platform provides a global presence via its offices in the US, Singapore and Japan. The aim behind PocketMath is to make it easy to purchase ad impressions within apps, games and mobile websites on a real-time basis. In-house RTB technology integrates a bidding engine with several hundred partnered ad exchanges to ensure this adherence to real time bidding.

Extensive targeting is one of PocketMath’s main features, with options including cherry-pick apps, exchange, ISP targeting, WIFI vs carrier and time of day scheduling as well as the more standard options like location, device, os etc. Real-time analytics are available on all campaigns ran via PocketMath, offering up to the second data clicks, spend and conversions presented in an exploratory interface.

  • High performance self-service platform enables users to control every aspect of their campaign including white/blackilisting publishers meaningful to each campaign
  • Unique mobile retargeting options allows users to segment users and retarget them anywhere in the world on a cross-exchange basis
  • Real Time Analytics are offered as well as a world wide reach and hyper-local targeting

PocketMath Info

Platforms:Android, IOS, Mobile Web
Types:Mobile DSP
Models:CPC, CPM
Ad Formats:Banners, Interstitial, Rich Media
Key Markets:Japan, USA
Targeting:Country, Custom, Device, OS, Time
Trading Models:Self Service

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Mentions of PocketMath on the MobyAffiliates blog:
Latest Tweets from PocketMath:
  • Pocketmath

    Mobile Advertising 101: Mobile apps Vs Mobile web https://t.co/iHxQtFyNH7

    Retweet Reply Favorite (about 18 hours ago)
  • Pocketmath

    DoubleVerify’s Mobile In-App Viewability Gets Boost with Four New certified partners https://t.co/cbDp5WTFv1

    Retweet Reply Favorite (about 1 day ago)
  • Pocketmath

    DoubleVerify’s Mobile In-App Viewability Gets Boost with Four New certified partners https://t.co/KMOrisY9a2

    Retweet Reply Favorite (about 1 day ago)
  • Pocketmath

    Mobile spends finally surpass PC...are we at the tipping point? https://t.co/bYQIS9Fe2S

    Retweet Reply Favorite (about 2 days ago)
  • Pocketmath

    RT @digennaro: .@doubleverify introduces new in-app mobile viewability certified partners @AOL, @xadinc, @Pocketmath, @UberMedia https://t.…

    Retweet Reply Favorite (about 5 days ago)


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