Silverpush is a mobile advertising start-up with a presence in India and the US, and is one of the first to offer a mobile retargeting self-serve solution. Using Silverpush, advertisers can access and integrated dashboard to retarget and analyse their customers across all screens. A mobile RTB platform is also built-in to the solution, currently offering access to around a billion ad requests per month.
The major benefits of Silverpush are that it can be used across multiple devices including mobile web and apps in order to identify and retarget the most valuable users. Multiple exchanges are possible via a global mobile inventory, ensuring maximised reach and brand recall. The single dashboard enables advertisers to create, manage and analyse a variety of campaigns quickly and easily and the RTB engine, scalable platform and Machine Learning all strive to provide the best possible ad experience.
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