TapIt! is a brand performance demand-side mobile advertising network. TapIt! focuses on premium publishers and developers, providing them with advertising that is compatible with both their brand and audience. Through specific audience segmentation, TapIt! gears different ads towards different audiences thus securing network buys. The network also offers extended reach, advanced targeting and rich media ads to advertisers.

TapIt! says it has over 30,000 developer and publisher partners, including The Huffington Post, ICQ, Sky.fm and Radio Time. The company is based in Irvine, California.

  • Supports standard MMA ad sizes as well as  rich media, video, expandable/collapsible ads, and full-page interstitials
  • Geographical targeting options include city, state, country, latitude and longitude
  • Option to run multiple ad campaigns for developers/publishers to increase monetization


TapIt! Info

Platforms:Android, IOS
Types:Mobile Ad Server, Mobile DSP
Models:CPC, CPM
Ad Formats:Banners, Interstitial, Notifications, Rich Media, Video
Key Markets:United States
Targeting:Device, Operator, OS
Trading Models:Real Time Bidding

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Mentions of TapIt! on the MobyAffiliates blog:
Latest Tweets from TapIt!:
  • phunware

    A majority of female mobile gamers in the US play daily, per a study by @JunGroup https://t.co/ThgOhDw0tQ

    Retweet Reply Favorite (about 14 hours ago)
  • phunware

    What #LocationStrategies are brands using to reinvigorate retail? @GeoMarketing explores. https://t.co/cHJ3lrdMuc

    Retweet Reply Favorite (about 20 hours ago)
  • phunware

    #IoT revenue projections are up to $1 trillion by 2026—how are you planning to capitalize? https://t.co/pfePugXVuJ

    Retweet Reply Favorite (about 22 hours ago)
  • phunware

    Per @eMarketer, smartphones will surpass desktop this year as the UK's preferred internet platform https://t.co/2vAaogHrYA

    Retweet Reply Favorite (about 1 day ago)
  • phunware

    Kids are hooked on tablets, and advertisers are planning to reach them on their favorite apps. https://t.co/pWp0yQVjRe by @lisalacy

    Retweet Reply Favorite (about 1 day ago)
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