Tapjoy is an advertising and app monetisation platform that offers a novel way for users to engage in mobile advertising. Instead of clicking on banner ads, Tapjoy offers users virtual currency for watching video ads, subscribing to services, and downloading promoted apps. Users can then spend that virtual currency on unlocking in-app content from publishers.

Tapjoy offers developers a way to monetise users who do not have credit cards or do not wish to spend real currency on app content. For brands and advertisers, the network’s Pay Per Engagement model offers a unique way to distribute apps and collect market data, and potentially offers a more reliable ROI than typical CPC or CPM networks.

  • List apps and games in the Tapjoy Ad Marketplace on a Pay-Per-Install basis
  • Various ad options available including full-page interstitials (Featured Ad Unit), banners, video and direct response campaigns
  • Real-time reporting available for deep insights into app/game performance
  • Developers can access the Tapjoy Fund for working capital to improve free-to-play apps and games

Tapjoy Info

Platforms:Android, IOS, Mobile Web
Types:Mobile Ad Network
Ad Formats:Content Lock, Interstitial, Offerwall, Rewards
Key Markets:United States
Trading Models:Blind

Sorry, we don’t have these details yet. If you are a Tapjoy representative, please get in touch to add additional information and contact options to your profile.

Mentions of Tapjoy on the MobyAffiliates blog:
Latest Tweets from Tapjoy:
  • tapjoy

    Don't forget to sign up for our LIVE webinar with @adjustcom, tomorrow at 10:30 AM PDT: https://t.co/0k1gY8CxdD https://t.co/Xy6fzv7GW6

    Retweet Reply Favorite (about 4 days ago)
  • tapjoy

    #CasualConnect2017 was a huge success! Check out our full event recap here: https://t.co/SHL7F1WoXm

    Retweet Reply Favorite (about 11 days ago)
  • tapjoy

    Mobile marketers are raving about the successes of rewarded ads, and it's no mystery why! Check out the full story: https://t.co/Tiq5Y0ywwX

    Retweet Reply Favorite (about 12 days ago)
  • tapjoy

    Don't miss our LIVE Webinar next Thursday! We'll be covering in-game ad preferences, rewarded advertising, and more… https://t.co/1EMy4Nwl6C

    Retweet Reply Favorite (about 12 days ago)
  • tapjoy

    Our #MaximumImpactReport was featured in @mobyaffiliates Week in Review! Check it out: https://t.co/ZJ7lepAz5I https://t.co/fZFPjGm3QF

    Retweet Reply Favorite (about 16 days ago)

Tapjoy Reviews

Submit your review

Create your own review

Average rating:  
 0 reviews