Tapjoy is an advertising and app monetisation platform that offers a novel way for users to engage in mobile advertising. Instead of clicking on banner ads, Tapjoy offers users virtual currency for watching video ads, subscribing to services, and downloading promoted apps. Users can then spend that virtual currency on unlocking in-app content from publishers.
Tapjoy offers developers a way to monetise users who do not have credit cards or do not wish to spend real currency on app content. For brands and advertisers, the network’s Pay Per Engagement model offers a unique way to distribute apps and collect market data, and potentially offers a more reliable ROI than typical CPC or CPM networks.
Sorry, we don’t have these details yet. If you are a Tapjoy representative, please get in touch to add additional information and contact options to your profile.
Tapjoy is proud to be the official charging partner of #AdWeekEurope! Come visit us on the first floor for a chance… https://t.co/PyWxUR7FsH(about 18 hours ago)
Come see us at #AdWeekEurope and learn about the Next Era of Programmatic Video on March 23rd at 11:45am: https://t.co/tVjWxGts6C(about 22 hours ago)
GDC 2017 was a hit! Learn more about the event, and Tapjoy's presence this year, here: https://t.co/NdnKtAUbmy https://t.co/bceZgSFaUZ(about 1 day ago)
We launched a brand new website, complete with a fresh redesign and brand new messaging! Learn more: https://t.co/giWycVTdAF(about 3 days ago)
Generate significant revenue and provide a user-friendly app experience...by cutting down on the ads! Learn more: https://t.co/ElL5oNRe6u(about 16 days ago)