Taptica

Engage valuable users on mobile

Taptica is a mobile user acquisition platform, offering advertising solutions to brands and app developers. The platform incorporates proprietary technology based on AI and machine learning, which effectively enables mobile targeting and user acquisition for maximum ROI. Taptica also works directly with publishers and affiliates via its dedicated API offering better eCPMs and monetization possibilities.

On the advertising side of things, the platform focuses on generating relevant and loyal audiences for apps and games and also offers a high volume of media, including RTB exchanges, to advertisers across the platform. In-app events such as social engagement, tutorial completion, achievements and financial transactions can also be tracked for full categorisation of impressions and user. Taptica’s ad serving platform serves every type of creative to mobile and tablet platforms, and connection with ad servers and CPC networks including Burstly, Millennial Media and Google is also possible for enhanced campaign reach.

  • In-house ad serving platform delivers text, banner, full page and native video ads to mobile and tablet platforms
  • Connect and work with RTB Exchanges, CPC networks and third party ad servers for greater campaign reach
  • Reach over 200m users worldwide with approved publishers

 

Taptica Info

Platforms:Android, IOS
Types:Mobile Ad Network
Models:CPA, CPC
Ad Formats:Banners, Interstitial, Text, Video
Key Markets:Latin America, USA
Targeting:Custom
Trading Models:Private Exchange, Self Managed
Tracking:Custom

Taptica News

Latest Tweets from Taptica:

  • Taptica

    The gaming market in #SouthKorea extends far beyond mobile. 🎮📱Check out the latest insights from our SVP Client Suc… https://t.co/DWV4PangpQ

    Retweet Reply Favorite (about 1 day ago)
  • Taptica

    These guys can't wait to take on #PGCLondon this Monday! @PGConnects https://t.co/d2WBnRmNpo

    Retweet Reply Favorite (about 1 day ago)
  • Taptica

    It's the final day here at @CasualConnect, let's make it count! 📲🌴 https://t.co/LFjPYnKeYg

    Retweet Reply Favorite (about 2 days ago)
  • Taptica

    RT @IAMAIForum: Thank you everyone for joining us for an exciting 2 day summit and awards. See you next year! #12IDS #8IDA

    Retweet Reply Favorite (about 2 days ago)
  • Taptica

    RT @apppromotion: Mobile will drive 69% of search ad growth by 2022: https://t.co/b8TLxV6H1r

    Retweet Reply Favorite (about 2 days ago)

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