Trademob

Data-driven app marketing platform

Trademob provides a single media buying point for mobile app ad campaigns, aggregating various ad networks, exchanges and traffic providers (including Admob, Millennial Media and GDN) to create targeted mobile ad campaigns according to advertisers’ goals. Current advertisers utilising Trademob include eBay Classifieds, Universal Music and Wooga.

Billing itself as a “100% advertiser-targeted solution”, Trademob provides automated campaign optimization – essentially analysing ad networks, publisher ids, traffic statistics and other campaign details on a timely basis to ensure campaigns are reaching the right audience and acquiring new app users. Likely to be more suited to larger enterprises and organisations who need mass audience for their apps, users of Trademob can fully automate their mobile ad campaigns from a single buying point.

  • Single SDK integration with detailed campaign tracking including click/download reporting, user registrations, bookings, and in-app-purchases
  • Employs the most relevant mobile ad networks on an individual campaign basis
  • Supports all standard mobile advertising formats including mobile search, web-to-app, app-to-app, rich media and mobile social media
  • Campaigns are run on a per-budget-basis

 

Trademob Info

Platforms:Android, IOS
Types:Mobile DSP
Models:CPA, CPC, CPI
Ad Formats:Banners, Rich Media, Search
Key Markets:Europe, France, Germany, Spain, UK
Targeting:Behavioral, Carrier, Channel, Content, Country, Custom, Device, Operator, OS
Trading Models:Fully Managed, Real Time Bidding
Tracking:Conversion, Parameters

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