UberMedia

Reinventing mobile advertising

UberMedia is a mobile advertising network and platform focused on delivering customer focused insights and innovations to advertisers, to increase engagement and brand connections. Uber claims that its mobile advertising approach is ‘simply better’ and offers unique Social Signal targeting to advertisers, Real-Time data for analysis and provides monetization solutions to developers that compliment existing content and add value to users.

Key features of UberMedia’s advertising solutions are pinpoint levels of audience targeting and retargeting and RT-based automatic campaign optimisation. Uber’s proprietary based platform enables advertisers and a brand to target audiences based on their specific interests, and adds in further layers of keyword, location and time of day to widen targeting and re-targeting parameters. The platform also utilises over 10,000 social media based targeting parameters to uncover consumer behaviours and intent. UberMedia automatically optimises advertising campaigns in real-time to rebalance and improve ad performance throughout the lifespan of any campaign.

  • Pinpoint audience targeting and retargeting incorporating social behaviour, demographics and location/time of day etc
  • Dynamic ad units can be enhanced with geo-level data
  • Real-Time reporting and analytics for advertisers and developers

UberMedia Info

Platforms:Android, IOS, Mobile Web
Types:Mobile Ad Network
Models:CPA, CPC
Ad Formats:Banners, Custom, Rich Media
Key Markets:USA
Targeting:Custom, Keyword, Retargeting, Time
Trading Models:Self Managed
Tracking:Custom

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Mentions of UberMedia on the MobyAffiliates blog:

Latest Tweets from UberMedia:

  • UberMedia

    Devices make it easier to order and spend at restaurants https://t.co/SOsOwsES15

    Retweet Reply Favorite (about 1 day ago)
  • UberMedia

    Despite being told she "should be a programmer," she knew that working with people and leading teams was her future. https://t.co/mZjQyFq0hq

    Retweet Reply Favorite (about 1 day ago)
  • UberMedia

    Mobile should also be utilized across brand retail experiences, both online and off https://t.co/Wvwgt5QbUY

    Retweet Reply Favorite (about 2 days ago)
  • UberMedia

    In moments where people need to know, go, do, and buy, relying on our phones has become second nature. https://t.co/t7Ixx1mUV9

    Retweet Reply Favorite (about 2 days ago)
  • UberMedia

    Instagram gives brands and celebrities up to 400% more engagement than Facebook https://t.co/sNKeQY9tiZ

    Retweet Reply Favorite (about 2 days ago)
Articles from the UberMedia blog:

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