UberMedia is a mobile advertising network and platform focused on delivering customer focused insights and innovations to advertisers, to increase engagement and brand connections. Uber claims that its mobile advertising approach is ‘simply better’ and offers unique Social Signal targeting to advertisers, Real-Time data for analysis and provides monetization solutions to developers that compliment existing content and add value to users.

Key features of UberMedia’s advertising solutions are pinpoint levels of audience targeting and retargeting and RT-based automatic campaign optimisation. Uber’s proprietary based platform enables advertisers and a brand to target audiences based on their specific interests, and adds in further layers of keyword, location and time of day to widen targeting and re-targeting parameters. The platform also utilises over 10,000 social media based targeting parameters to uncover consumer behaviours and intent. UberMedia automatically optimises advertising campaigns in real-time to rebalance and improve ad performance throughout the lifespan of any campaign.

  • Pinpoint audience targeting and retargeting incorporating social behaviour, demographics and location/time of day etc
  • Dynamic ad units can be enhanced with geo-level data
  • Real-Time reporting and analytics for advertisers and developers

UberMedia Info

Platforms:Android, IOS, Mobile Web
Types:Mobile Ad Network
Models:CPA, CPC
Ad Formats:Banners, Custom, Rich Media
Key Markets:USA
Targeting:Custom, Keyword, Retargeting, Time
Trading Models:Self Managed

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Mentions of UberMedia on the MobyAffiliates blog:
Latest Tweets from UberMedia:
  • UberMedia

    Mobile is in our DNA - Learn how UberMedia is transforming data into business decisions - @ICSC_RECon Booth N1641

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  • UberMedia

    Our CEO @gladyzzz: You can build great tech, but unless it solves a problem, it doesn't matter. @benkuo @socaltech https://t.co/5hUdGyLPye

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  • UberMedia

    Morgan, our Product Manager, is too cool at #ICSCRECon in Las Vegas today. Stop by booth N1641 and say hi! https://t.co/nNy8TDzALn

    Retweet Reply Favorite (about 3 hours ago)
  • UberMedia

    The view from booth N1641! Come say hi! @ICSC_RECon @ICSC #ICSCRECon https://t.co/GVot17mpLT

    Retweet Reply Favorite (about 3 hours ago)
  • UberMedia

    Come say hello at #RECon17 to talk mobile data, site selection, trade areas, and more. We are in the North Hall Booth 1641. #ICSC

    Retweet Reply Favorite (about 4 hours ago)
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