UberMedia is a mobile advertising network and platform focused on delivering customer focused insights and innovations to advertisers, to increase engagement and brand connections. Uber claims that its mobile advertising approach is ‘simply better’ and offers unique Social Signal targeting to advertisers, Real-Time data for analysis and provides monetization solutions to developers that compliment existing content and add value to users.
Key features of UberMedia’s advertising solutions are pinpoint levels of audience targeting and retargeting and RT-based automatic campaign optimisation. Uber’s proprietary based platform enables advertisers and a brand to target audiences based on their specific interests, and adds in further layers of keyword, location and time of day to widen targeting and re-targeting parameters. The platform also utilises over 10,000 social media based targeting parameters to uncover consumer behaviours and intent. UberMedia automatically optimises advertising campaigns in real-time to rebalance and improve ad performance throughout the lifespan of any campaign.
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Mobile is in our DNA - Learn how UberMedia is transforming data into business decisions - @ICSC_RECon Booth N1641(about 1 hour ago)
Our CEO @gladyzzz: You can build great tech, but unless it solves a problem, it doesn't matter. @benkuo @socaltech https://t.co/5hUdGyLPye(about 1 hour ago)
Morgan, our Product Manager, is too cool at #ICSCRECon in Las Vegas today. Stop by booth N1641 and say hi! https://t.co/nNy8TDzALn(about 3 hours ago)
The view from booth N1641! Come say hi! @ICSC_RECon @ICSC #ICSCRECon https://t.co/GVot17mpLT(about 3 hours ago)
Come say hello at #RECon17 to talk mobile data, site selection, trade areas, and more. We are in the North Hall Booth 1641. #ICSC(about 4 hours ago)