Yieldmo is a Google Ventures-backed mobile advertising startup. The company’s Ad Format Lab™ invents proprietary mobile ad formats for in-app and mobile web advertising; these ad formats are then bought and sold in Yieldmo’s Private Mobile Marketplace of premier advertisers and publishers.

Non-banner, consumer-friendly ads can be purchased directly from Yieldmo, however advertisers also have the option to do so with the assistance of agencies/DSPs/Publisher sales teams. Contextual targeting using supplementary data is available, as is demographic targeting, conversion tracking, and retargeting. Budgets can be set for campaigns on a CPC or CPM basis. Yieldmo’s ad placements generally appear across 100% of publisher inventory and thus allow for high levels of A/B testing and optimization

  • Private ad exchange for marketers/mobile publishers to purchase high quality non-banner ad inventory
  • Compatible with DSPs, leading agencies and publisher sales teams
  • Supports contextual and demographic targeting, offers conversion tracking and retargeting to marketers

Yieldmo Info

Platforms:Android, IOS
Types:Mobile DSP
Models:CPC, CPM
Ad Formats:Rich Media, Text Ads, Video
Key Markets:United States, US
Targeting:Custom, Demographic
Trading Models:Private Exchange

Sorry, we don’t have these details yet. If you are a Yieldmo representative, please get in touch to add additional information and contact options to your profile.

Mentions of Yieldmo on the MobyAffiliates blog:
Latest Tweets from Yieldmo:
  • Yieldmo

    RT @KarstenW: Great briefing with @Yieldmo on innovative mobile ad formats, unique metrics, premium inventory.

    Retweet Reply Favorite (about 4 days ago)
  • Yieldmo

    RT @Doug_MindofMktg: #Smartphone users really dislike disruptive ads, even if they're relevant https://t.co/D6A56hMSPs #MobileMarketing #…

    Retweet Reply Favorite (about 7 days ago)
  • Yieldmo

    @HHotelConsult We work towards fixing it every day! Disruptive + frustrating =👎👎 Mobile users deserve better.

    Retweet Reply Favorite (about 7 days ago)
  • Yieldmo

    RT @dgoligorsky: Any graphic designer students looking for an internship in digital advertising? 👀 this part time role @Yieldmo https://t.c…

    Retweet Reply Favorite (about 7 days ago)
  • Yieldmo

    RT @adtechdaily: Yieldmo Study: Consumer Sentiment on the Current State of Mobile Advertising Needs Better-Designed Mobile Ad Formats https…

    Retweet Reply Favorite (about 8 days ago)


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