Yieldmo is a Google Ventures-backed mobile advertising startup. The company’s Ad Format Lab™ invents proprietary mobile ad formats for in-app and mobile web advertising; these ad formats are then bought and sold in Yieldmo’s Private Mobile Marketplace of premier advertisers and publishers.
Non-banner, consumer-friendly ads can be purchased directly from Yieldmo, however advertisers also have the option to do so with the assistance of agencies/DSPs/Publisher sales teams. Contextual targeting using supplementary data is available, as is demographic targeting, conversion tracking, and retargeting. Budgets can be set for campaigns on a CPC or CPM basis. Yieldmo’s ad placements generally appear across 100% of publisher inventory and thus allow for high levels of A/B testing and optimization
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We capture 58+ billion data points about how your customers interact with our mobile ads. Check out our latest insi… https://t.co/DH9CGHAYVR(about 2 days ago)
We were so thrilled to hear @Jennifer's story about how she's built the fastest growing (and, most loved) brand in… https://t.co/zYbIz7PTW7(about 3 days ago)
This morning, we welcomed @Jennifer (Co-Founder, @Away) to our NYC HQ for an inspiring convo about the future of tr… https://t.co/MCFJncx4Zj(about 3 days ago)
RT @ModernMSummit: Can't wait to hear from Ryan Matiyow, Sr. Director of Marketing, Doritos & Cheetos Brands @Fritolay at MMS CHICAGO! (1 m…(about 4 days ago)
Less than one week left until MMS Chicago! We are pumped to hear some great content and to rep Yieldmo on stage 😀 @ModernMSummit(about 4 days ago)