Urban Airship is a full-service mobile marketing solution, offering products and services across all major mobile platforms. Using Urban Airship, app developers can improve user engagement via push notification, location-based marketing and app analytics. In addition to paid products and solutions, Urban Airship also has extensive developer resources available online, including a developer-focused blog and library reference guide, and also provides advice on improve mobile app engagement with resources and good push notification practice.
Mobile app engagement and mobile analytics are two of the most valuable of Urban Airship’s solutions for app marketing purposes. The platform’s push messaging service is completely customisable, from campaign design through to the time delivered and advance scheduling facilities are also available. Mobile analytics are presented in a summarised dashboard, and further analysis on user engagement is also available in both push campaigns and rich app pages.
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Combine push notifications w/an #inapp #message center message to increase read rates up to 2x. https://t.co/zMmzloeOfK(about 46 minutes ago)
3 of the Best Kept #Mobile #Wallet Secrets: Retention, Updates & Default Opt-In https://t.co/wM7V5Qpf9B via @realjrue(about 1 hour ago)
Opt in app users who never get a #push #notification have lower 90-day retention rates than opt-out users 🤔… https://t.co/Q6bYATjqBx(about 1 hour ago)
Start #benchmark efforts by asking "How often would my most engaged users typically interact w/my app?" via… https://t.co/ZOvfXw6qKm(about 3 hours ago)
Press Release: Pay w/ #ApplePay while earning & redeeming #loyaltyprogram rewards - in a single tap #mobilewallet… https://t.co/kLdkiEa6CK(about 5 hours ago)