Android App Advertising

    If you’re a developer planning on releasing an Android app you’re probably already fretting about how you’re going to monetise it.  If you already have an app or two launched you’ll be thinking of ways to increase your revenues. When it comes to market share, Android has been surging ahead of all of all other platforms for months now – it currently accounts for 48% of the global smartphone market. But questions still remain on just how much money developers can truly make on the Android platform – is there really revenue there to match the users, or are you still better off focusing on the iPhone platform if you want commercial success? While the iPhone’s market share hovers at around 19%, it’s profitability

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KissMyAds launches – another new mobile affiliate network in town

KissMyAds is the latest mobile affiliate network to launch.  The sector is really heating up with the recent entry of Moolah Media into the market and the news that Offermobi has raised $1m to fund the development of its platform. KissmyAds is pushing two angles – the ability to monetise Android Apps.  As paying for apps on android has been slow to take off there is a proliferation of free apps and only so much CPC ad inventory from the likes of admob to monetise all this free usage with.  So affiliate marketing is the perfect fit – you can deliver a 100% fill rate no matter how much volume is there. The second angle Kissmyads is taking is to offer a lifetime share of

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